Dubai South –The City of You – is an emerging 145 sq. km. master-planned city based on happiness of the individual.
Identified as the emirate's flagship urban project, Dubai South is centered on the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai. The royal vision is reflected in the themes of Dubai Plan 2021, which apply to Dubai South as follows.